Marketing

Case Study #1: Google Shopping Ads

I’ve put together a useful Case Study covering the unique opportunity presented for online retailers by Google’s “Shopping Ads” Campaigns (a custom, enhanced part of their all-conquering AdWords service). Download (and please share!) the free PDF today and have a read. I’ve illustrated the PDF throughout with actual screenshots from Google, so you can see […]

Coming soon: Google Shopping Ads [Case Study]

I’ve invested some time recently putting together a short(ish) case study – covering the opportunities and benefits presented by Google’s powerful Shopping Ads┬ásystem (a part of Google AdWords). The document is actually ready, pending some 11th hour proof-reading tweaks and corrections. I’ll be publishing the PDF before the end of the month of June – […]